Website and content
Try the demo
Casa Lieve
An example of a visual structure that presents the offering without burying it in text.
Explore the project’s design decisions →SEO and digital marketing
in Florence.
Free analysisCheck your websiteAnalyze a page For a business in Florence that also serves international customers, SEO requires a practical choice: which services can be booked, purchased, or requested in each language? We start with the audience, the offering, and the information needed before contact.
Translations are assessed against the customers you want to serve and how inquiries will be handled. If the business serves only a local audience, a complete, easy-to-use Italian page may remain the priority.
Our only office is in Montecatini Terme: Kreluna has no office in Florence. Studio meetings are by appointment. Analysis, revisions and delivery can take place online; any other meetings are agreed separately and are not automatically included.
Free analysisCheck your websiteAnalyze a pageFIRST MAKE THE CASE, THEN MEASURE
Being found only helps if the page is worth the click.
SEO, content, and design should lead to the same conclusion: this business is clear, credible, and easy to contact.
Redesign
Before and after
Compare two ways of presenting the same content and the same business.
Open and try →Free analysis
Website check
Check a page’s speed, accessibility, best practices, and technical SEO.
Open and try →Casa Lieve and the redesign are demo concepts: they illustrate presentation and navigation choices, not measured SEO results for clients. The website check is an automated technical analysis of one page; it does not measure rankings or citations in AI responses. Explore all projects and design decisions →
A project suited to your business.
Research and priorities
We analyze services, locations, search intent, and pages that need improvement.
Useful pages
Titles, text, links, performance, and clarity need to address the search.
Measurement
Impressions, clicks, and contacts are evaluated separately, without promising guaranteed rankings.
What we define before starting.
Information before booking
For a service by appointment, we clarify what is included, duration, availability, location, and how to inquire. We use only terms confirmed by the business; missing details need to be settled before publication.
Consistent language versions
We check URLs, links between translations, and consistent offers, prices, and terms. A translated page must not imply a foreign office or support in a language the business does not provide.
Measurable work
When historical data is available, we compare equivalent periods and separate data by page, language, and channel. We note holidays, availability, and campaigns to avoid attributing every change to SEO.
What this means for Florence.
Address local needs without artificial pages
A search may concern a service, an experience, a product, or practical information. We create separate pages only when the offering and content justify them, avoiding copies with nothing changed but the location name.
Connect the content, business profile, and website
Business details, hours, service areas, reviews, and pages need to describe the same reality. We check consistency and measurement without attributing results that depend on multiple signals to a single action.
A REMOTE PROCESS
Clear steps and responsibilities.
Before translation, we establish who confirms prices, hours, and terms and who answers inquiries. The plan separates analysis, content revision, technical checks, and later updates, with agreed responsibilities and timing.
- 01Assessment
Objective, intended users, materials, and current tools.
- 02Scope
Included work, timeline, costs, and external dependencies.
- 03Implementation
Agreed revisions, checks, and delivery.
SEO and digital marketing for Florence.
Do you need to translate the whole website to serve international customers?
It depends on the offering and who will handle inquiries. We can start with the pages needed to understand the service and contact the business, keeping prices, terms, and links consistent. A page’s language does not imply support in that language.
How much does the local SEO plan cost and what does it include?
Every project starts with your needs. Together we define goals, features and timing, then prepare a tailored proposal.
Can you guarantee the top position on Google?
No. No one can guarantee an organic ranking. We can improve quality, structure, authority, and measurement over time.
How long does SEO take?
Crawling, indexing, and growth depend on competition, the website, and its authority. Results need to be evaluated over an appropriate period, not just a few days.
How do I request a quote from Florence?
Send your website address, the services to promote, the areas you serve, the type of inquiry you want, and your approximate budget. Tell us whether you already use Search Console or run campaigns. The proposal separates analysis, changes, content, measurement, and advertising spend.
Let’s discuss your project.
Start with one page on your website and a specific inquiry you would like to receive. The first discussion identifies what is missing between the search, the page, and the contact.
Write to KrelunaBefore investing in visibility.
Kreluna has one office, in Montecatini Terme. Studio meetings are by appointment. Analysis, revisions and delivery can take place entirely online; any other meetings are agreed separately. Materials, decisions and responsibilities are documented in writing.
We separate search research, useful pages, local presence, content, and campaigns. We measure impressions, visits, and genuine inquiries without promising guaranteed rankings, first building a solid technical and informational foundation.
Images and styling serve a specific purpose: helping people understand the offering and reach the important action without confusion.